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Our Process
rom bean to brew, our coffee journey begins on the fertile highlands of Ethiopia. We handpick each cherry at peak ripeness, sun-dry them with care, and roast in small batches to preserve every note of flavor. It’s a process rooted in tradition, perfected by passion, and guided by purpose.
Grow Organic
No pesticides. No shortcuts. Just pure, earth-friendly cultivation in harmony with nature.
Family-Led with Purpose
As a family-run business, we lead with heart—empowering our team, honoring tradition, and growing with care.
Eco-Friend Packages
We package with intention—recyclable, reusable, and kind to the planet.
Community-Sourced
Every bean supports local farmers, schools, and sustainable livelihoods in rural regions.
Coffee Cherry Picking
In the heart of the warm season, our skilled harvesters hand-pick only the ripest, ruby-red coffee cherries from the trees. By selecting cherries at just the right stage, we ensure every bean holds maximum flavor, aroma, and richness—laying the foundation for a perfect cup.
Letting Nature Decide
Once collected, the cherries are placed in water. The ripe ones sink—full of life and flavor. The unripe or damaged float and are gently removed. Then, the cherries are sorted by hand, with eyes trained by years of experience. Every batch reflects the wisdom of our ancestors and the standards of our future.
Removing the Flesh, Revealing the Bean
We carefully remove the outer fruit of the cherry using traditional pulping machines, revealing the sticky beans inside. Then, through a natural fermentation process—sometimes overnight—we allow the remaining mucilage to gently break down. This step is where much of the magic happens, developing depth and sweetness in the cup.
The Sun Does Its Work
After fermentation, the beans are thoroughly washed and laid out on raised beds under the sun. For days, they are turned by hand—morning and evening—until they reach the perfect moisture content. This ancient method, passed from family to family, ensures the beans dry evenly, preserving their natural oils and richness.
From Parchment to Pure Bean
Once dry, the beans wear a thin parchment layer that must be gently removed. We use small-scale hulling machines for this, maintaining the beans’ integrity. Some beans are then polished for clarity, though we often leave them in their raw, honest form—beautifully imperfect, like nature intended.
Every Bean Has a Story
We sort the beans by size and weight, and hand-check for defects. Only the best make it through. Then, the green beans are left to rest in breathable sacks for a few weeks. This 'reposo' stage stabilizes their moisture and flavor—preparing them for the perfect roast.
Where Science Meets Soul
Our roasting is part art, part science. We roast in small batches to bring out the unique character of each bean—from nutty and smooth, to fruity and bold. Once roasted, the beans are quickly cooled, packed in eco-friendly, aroma-lock bags, and sealed for freshness. Then, they're ready to make their way to your cup—carrying with them the story of soil, sun, and soul.
